Privacy Policy
Definitions and interpretations
Privacy Policy
Last updated: June 26, 2026
This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.
We use Your Personal Data to provide and improve the Service and to sell and deliver our footwear to customers in Australia and New Zealand. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.
This Privacy Policy is intended to meet our obligations under:
● Australia: the Privacy Act 1988 (Cth) and the 13 Australian Privacy Principles (APPs); and
● New Zealand: the Privacy Act 2020 and the 13 Information Privacy Principles (IPPs), including IPP 3A (effective May 2026) which requires agencies to have a compliant privacy statement when collecting personal information.
Who are we
Overland Brands Limited
1 Lawfords Wharf, Lyme Street, Camden, London, NW1 0SF
Email: info@strike-footwear.com.au
We are the data controller responsible for your personal data when you interact with the Strike website or services.
Personal data we collect
While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. Personally identifiable information may include, but is not limited to:
● Email address
● First name and last name
● Phone number
● Billing address, shipping address, postcode/ZIP
● Order, returns and exchange information
● Account login details (where You create an Account)
● Marketing preferences
We do not intentionally collect sensitive information (as defined in Australia) or sensitive personal information (as understood in New Zealand) unless it is reasonably necessary, lawful, and (where required) with Your consent.
How we collect your data
We collect personal data through:
• Forms on our website (e.g., checkout, contact, email sign-up)
• Orders you place on our website
• Cookies and similar tracking technologies
• Customer service communications
• Integrated third-party platforms (e.g., Klaviyo, Google Analytics, Triple Whale)
Legal Bases for Processing
We process your personal data under the following lawful bases:
• Contractual necessity – to fulfil orders or respond to service requests
• Consent – for email marketing or non-essential cookies
• Legitimate interests – for internal analytics, business development, fraud prevention
• Legal obligations – where required by law or regulation
How we use your data
We use your data to:
• Fulfil your orders and deliver products
• Communicate with you about your account or orders
• Send marketing updates if you’ve opted in
• Analyse website performance and improve services
• Maintain records for legal, tax and business purposes
Marketing communications
We will only send you marketing emails or texts if you have given your explicit consent. You can opt out at any time by:
• Clicking “unsubscribe” in any email
• Emailing us at info@strike-footwear.com.au
Sharing your data
We may share your data with:
• Payment processors and fulfilment providers
• Marketing and analytics platforms such as Google Analytics, Klaviyo, Triple Whale, and Elevar
• Legal or regulatory authorities when required
All third parties are contractually bound to protect your data and act only on our instructions
International data transfers
Some of our partners are based outside the UK/EEA. Where we
transfer your data internationally, we use safeguards such as standard
contractual clauses approved by the UK and EU authorities to ensure your data
remains protected.
Data retention
We retain your personal data only for as long as necessary to fulfil the purposes we collected it for, including legal, tax, or reporting requirements.
• Transactional data: kept for up to 7 years for tax and audit compliance
• Marketing data: retained until you withdraw consent or after 24 months of inactivity
• Analytics data: typically retained for 14–38 months (depending on tool)
Your Rights
You have the right to:
• Access your personal data
• Request correction of inaccurate or incomplete data
• Request deletion of your data (“right to be forgotten”)
• Restrict or object to processing
• Withdraw consent at any time
• Request data portability
To exercise any of these rights, contact: info@strike-footwear.com
You may also contact the UK Information Commissioner’s Office (ICO) or your local data protection authority.
California Privacy Rights (CCPA/CPRA)
If you are a California resident, you have the right to:
• Request to know what personal data we collect and how we use it
• Request deletion of your personal data
• Opt out of the sale or sharing of your personal data (Note: We do not sell your personal data)
• Limit the use of sensitive personal information (Note: We do not collect sensitive personal information for profiling)
To submit a privacy request, email: info@strike-footwear.com.
We may request identity verification before fulfilling your request.
Children’s Privacy
We do not knowingly collect or process data from children under 16. If we discover that personal data has been collected from a child without verified parental consent, we will delete it promptly.
Cookies and Tracking
We use cookies and similar technologies to:
• Enable site functionality
• Improve performance and analytics
• Support marketing campaigns
You can manage your cookie preferences via our website's cookie banner or browser settings. Please refer to our Cookie Policy for full details.
Data Security
We apply appropriate technical and organisational measures to secure your personal data from unauthorised access, loss, misuse or disclosure.
These include SSL encryption, firewalls, secure third-party services, and restricted internal access.
Changes to This Privacy Policy
We may update this policy from time to time. If changes are significant, we will notify you by email (if applicable) or through a notice on our website.
Contact Us
If you have any questions about this policy or wish to exercise your rights, please contact:
Overland Brands Limited
1 Lawfords Wharf, Lyme Street, Camden, London, NW1 0SF
Email: info@strike-footwear.com